• Give people your time: make phone calls and email people individually
  • Mass emails have lost all value; mass posts have no value
  • After emailing all your contacts, go to LinkedIn and email those people
  • If you don’t have someone’s email you can find their email using their LinkedIn url and RocketReach.co
  • Make sure to follow up with people, because they will forget
  • Don’t overthink calling or emailing people, just do it like it’s your job

• Show why your film matters through your social media posts: quotes, stats, but also show purely entertaining stuff like funny videos, memes, or beautiful photos
• Get some PR to add legitimacy and deepen the conversation around your film (you can only share so much through your campaign)